Most advertising agencies and PR firms stay away from healthcare communications—it’s just too complex, too unique, too demanding.
A few agencies may dabble in healthcare communications—a little hospital advertising here, maybe a medical practice or two there.
Not bryantBROWN. We are dedicated to healthcare communications. We have extensive experience in biotech and pharmaceutical marketing, hospital advertising, managed care marketing, medical device promotions…virtually all forms of healthcare communications.
In all media. In any and all medical specialties. For a wide range of very satisfied clients.
In planning and creating programs in healthcare communications and hospital marketing, we take a multichannel approach to reach your target audiences at all touchpoints. We use any and all media that are appropriate: digital, print, broadcast, and “event marketing” techniques.
All creative decisions are driven by strong strategic and tactical planning, and clear positioning—the foundation of effective healthcare communications.
Working closely with you, we will help you create the right healthcare communications and education programs for the right audience at the right time (and the right price).
We deliver strategic and tactical planning…promotional and technical writing…design…web programming…social media…blogging…literature…exhibit booths and activities. Virtually every aspect of healthcare communications and education.
We have created healthcare communications programs to reach both professional and consumer audiences. Physicians, nurses, pharmacists, physician assistants, nurse practitioners, administrators, and, of course, patients. All audiences in medical advertising and education.
In all of our healthcare communications, hospital marketing, and medical education efforts, we have one goal: to develop a strong, distinctive, memorable brand identity and a well-conceived marketing plan for your medical product, service, or issue.
Once we confirm a clear, compelling positioning, we begin creative execution of your healthcare communications or education program. And this is where we shine…because bryantBROWN has some of the most talented writers, designers, and programmers in medical marketing.
And also some of the most pleasant.
It’s why bryantBROWN is known as the home of “nice people, mean creative.”
We've shaped the branding, healthcare communications, and medical education campaigns of diverse clients across the “brandscape” of medical marketing, advertising, and PR.
Award-winning work in drug advertising, managed healthcare plan advertising, hospital advertising, medical device marketing, medical technology advertising, and all other types of healthcare marketing, education, and PR. Click here to see our list of healthcare marketing clients.
From anesthesiology to endocrinology, gastroenterology to nephrology, obstetrics to urology…from issues such as stem cell research to breakthroughs such as EMR technology…from hospital marketing to group practices to managed care plans, including member and provider communications…we’ve worked in virtually every specialty and every area of healthcare communications. For a complete list of our healthcare specialties, click here.
Whether you’re a blue chip or a start-up, looking to launch a product or service or refresh one, we can help with all your advertising, hospital marketing, and PR needs. Contact us today about your healthcare communications needs.